Program Market Research
Download your market research guide today.
To simplify it, we created the Market Research Guide.
This guidebook will help those tasked with innovating and validating programs by outlining the information to look for and where to find it. You’ll discover:
• The most common data sources, and how to use them
• The strengths and drawbacks of each data source
• How to synthesize them to overcome their drawbacks
• Lightcast's all-in-one LMI solutions
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