Drive Your Student Recruitment With Inspiring Marketing

Tight funding means it is vital for your marketing to hit the mark by inspiring people to see how your college can lead them to a bright future.
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The Challenge of Driving Student Recruitment

The current funding environment means that colleges are having to work hard to increase student numbers, but with fewer resources. Your marketing efforts really need to resonate, therefore, and key to this is inspiring people with a vision of how your college can improve their career opportunities. Our aim is to help you achieve this, by offering you the insight and tools that enable you to show people a clear pathway from your courses to the careers they hope to do.

“Embedding data into the website gives us credibility with potential learners and their parents that the college and its programmes genuinely do lead to careers.”

Loughborough College

How can we

Help You?

People go to your college for a number of different reasons, yet ultimately their decision usually comes down to this: will the course I'm thinking of doing help me get the career I want?

Our highly granular, local Labour Market Insight is mapped to your course areas, which means that we can show the link between your courses and jobs in your area. Through various intuitive tools, we can therefore help you inspire your prospective learners with a vision of how your college can be a stepping stone to their career. To find out more, download our free "5 Steps to Better Student Engagement" guide by clicking the button below.

Our Solutions


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Career Coach Portal

The original Career Coach tool, which has been used by dozens of colleges to promote their courses to local people, and guide existing students into jobs related to their course.

Career Coach Plugin

The latest addition to the Career Coach Suite, the Plugin uses our course-to-career mappings and unparalleled LMI, so that you can create promotional widgets throughout your website.

Career Coach API

For colleges that want to take the Marketing of their courses even further, the API offers full access to our localised jobs and skills data, which can then be “pumped” into your website.

Let's Talk

We'd love to hear about how you are currently enaging employers and whether we can help make this process more targeted. Contact us and we will:


We'll listen to the challenges you face in trying to produce a curriculum that is better aligned to job demand.


We'll talk to you about how our solutions can help you identify both misalignment and new opportunities.


We'll work with you to implement our solution which will help you move towards a truly demand-led curriculum.

Check out our 7 point customer pledge to see how we will provide ongoing support to ensure you get the most out of our solutions.

By working with us

you will have ... 

The means of engaging potential students by demonstrating a clear pathway to future career success through your courses.
The ability to inspire people by giving them a careers vision and showing how your college can help them realise it.
Confidence that your marketing and outreach activities are hitting the mark and likely to see a positive return on investment.

Other Challenge we are Helping Colleges Solve

We are currently working with almsot 100 colleges across the country, providing solutions to the following challenges. Click on the appropriate box below to find out more.