Lightcast is the world's leading authority on job skills, workforce talent, and labor market dynamics, providing expertise that empowers businesses, education providers, and governments to find the skills and talent they need and enables workers to unlock new career opportunities. 

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Account strategy is the process of developing a plan and guiding the growth of a business's accounts. It involves market research and analysis, competitor tracking, and the creation of tailored account plans to meet specific customer needs. Effective account strategy can help unlock new business opportunities, increase customer satisfaction, and strengthen overall business performance. It requires a deep understanding of the target market and the ability to align the goals of the business with those of its customers.

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