Unique Skill ID: KS1265N6R0G990ML8WYR

Marketing Optimization

Marketing optimization is the process of maximizing the effectiveness and efficiency of marketing efforts through data analysis, testing, and continuous improvement. This requires specialized knowledge and skills in areas such as statistics, data analysis, digital marketing, and customer behavior. A marketing optimization specialist must be able to identify opportunities and implement changes to improve the performance of marketing campaigns and ultimately drive more revenue for a business.

This Skill is part of Lightcast Open Skills, a library of over 32,000 skills used by schools, communities, and businesses that has become the standard language.
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