Trends and Strategies in Talent Attraction

Published on Dec 17, 2019

Updated on Nov 3, 2022

Written by Drew Repp

Trends and Strategies in Talent Attraction

Workforce development and talent attraction is complex and challenging work. To help benchmark how communities are doing and provide strategies for success, Emsi created the Talent Attraction Scorecard.

Now in its fourth edition, this year’s Scorecard revealed positive trends in small communities out West, rural Southern counties, and the Sunbelt. We recently held a webinar to dive into these findings and others, discuss helpful strategies to tackle this work, and the guiding principles to always fall back on.

We were joined by Chris Laney, Workforce Education Director at CareerSource Suncoast, who shared many of the best practices that are moving the needle in Florida. The conversation explored everything from collective impact partnerships, state-level policy, and articulation agreements, to breaking down silos, the short- and long-term ROI of strategies, and even why sometimes uninspiring students is the right approach.

A detailed outline of the webinar is below and the full recording can be viewed here:


Webinar Outline


  • Presenter introductions (:55)

  • About Emsi (2:58)

  • About CareerSource Florida (3:42)

Talent Attraction Scorecard Findings

  • Why a Scorecard? (5:48)

  • Metrics and Methodology (8:08)

  • Large County Leaders (9:54)

  • West & Sunbelt Dominate (20:48)

  • Small County Leaders (24:17)

Building a Talent Pipeline

  • Implementing Strategies in Your Region (28:19)

  • Building Your Six-Phase Talent Pipeline (29:08)

  • Case Study: Aligned for Talent – Sarasota Manatee Works (30:45)

Talent Attraction and Workforce Development Roadmap

  • Talent Attraction: 0 – 6 Months (35:21)

  • Transferable Skills: 6 Months – 2 years (41:58)

  • Certificates & Technical Programs: 2 – 4 Years (44:55)

  • Higher Education: 4 – 7 Years (47:28)

  • Preparing for a Long-Term Future: 7 – 15 Years (50:00)

  • Three Guiding Principles (58:37)

  • Q&A (59:48)


Curious where your community ranks in talent attraction? View all the results, benchmarked over the last three years, here or let us show you how to utilize that data by filling out the form below.