Lightcast Occupations Taxonomy
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Advertising / Promotions Manager
Occupation
About
An Advertising or Promotions Manager plans and directs advertising programs aimed at creating extra interest in a product or service. Coordinates marketing team of sales and design staff, tracks data on media outlets and sales, and directs promotional events.
Career Area
Marketing and Public Relations
Occupation Group
Marketing Managers
Occupation
Advertising / Promotions Manager
Specialized Occupation
Advertising / Promotions Manager
Unique Occupation ID
27111010
Version
7.15.0
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Lightcast Occupation Taxonomy
The Lightcast Occupation Taxonomy (LOT) is an advanced framework developed to classify and
organize occupations with high precision and relevance to real-world labor market data. With
over 1,800 specialized occupations in its library, it is designed to address the evolving
nature of job roles captured from postings and professional profiles.
As we move up in the hierarchy, subsections are exclusive to their associated category. In other words, each specialized occupation is unique to its occupation, each occupation is unique to its occupation group, and each occupation group is unique to its career area. This prevents duplicate or overlapping data when analyzing more than one occupation.
As we move up in the hierarchy, subsections are exclusive to their associated category. In other words, each specialized occupation is unique to its occupation, each occupation is unique to its occupation group, and each occupation group is unique to its career area. This prevents duplicate or overlapping data when analyzing more than one occupation.
Browse Occupation Categories
This occupation is part of the Lightcast Occupations Taxonomy, a library of over 1,800 job occupation categories. It is the standard used by higher education institutions, public sector organizations and Fortune 500 companies around the globe.